Mexico 2024 Electoral Landscape Survey: Buendía & Márquez
This nationwide survey conducted in early October of this year highlights Morena's popularity. For example, in the survey on the electoral preference for the presidency (utilizing a generic ballot), Morena and its coalition partners (PT and PVEM) have a significant lead, totaling 58%. In terms of popularity of individual figures within Mexico's political parties, Morena's presidential candidate, 68% of survey respondents recognized Claudia Sheinbaum's name, whereas only 47% recognized the name of Xóchitl Gálvez, the presidential candidate for the Frente Amplio por México.
About the Authors
The Mexico Institute seeks to improve understanding, communication, and cooperation between Mexico and the United States by promoting original research, encouraging public discussion, and proposing policy options for enhancing the bilateral relationship. A binational Advisory Board, chaired by Luis Téllez and Earl Anthony Wayne, oversees the work of the Mexico Institute. Read more